Proptech startup – PROPSTER – the digital customer platform that enables buyers and tenants to view and choose fit-out options virtually, has announced a key partnership with furnishing services provider David Phillips.
David Phillips, which supplies furniture to the property market, brings the PROPSTER platform closer to achieving its vision of enabling buyers to configure the fit-out of their properties – including appliances and furnishings, online, which has become more important in a post-Covid and increasingly globalised world. The partnership will also ensure David Phillips can advance its efforts in the continued digitisation of operations, whilst also more effectively introducing their brand directly to customers.
“In partnering with PROPSTER we’re ensuring that David Phillips is at the forefront of the digitisation taking place in the property industry. Furthermore, working closely with PROPSTER will advance our efforts around introducing our brand to investors and owner-occupiers across various price points.”Nicholas Gill, CEO, David Phillips
Large property developers often provide tenants with mock-ups of various fit-out options. PROPSTER’s customer platform augments the process by allowing customers to view different fit-out options, including various combinations of products, online in real-time.
This level of interactivity is more convenient for both property developers and customers – as it reduces the need for in-person consultations and discovery calls at the early stages of the decision-making process. Also, by encouraging prospective customers to engage with a project, PROPSTER’s digital customer platform helps property developers create a meaningful first impression and starts the customer’s personal ‘bonding’ with their new home.
“By partnering with David Phillips, we’re expanding the range of furnishings available through the platform, which means property developers and landlords can offer more fit-out choices across a range of price points. The completeness of information, including cost breakdowns, allows buyers/tenants to make informed decisions and better prepare for meetings with sales staff.
“Crucially, developers will also benefit from the additional sales opportunities that a wider product range and more choice brings – but in a simplified way so they are not dealing with multiple suppliers, just one platform, PROPSTER. Ultimately, we’re working to make online configuration a more convenient way for buyers to organise the fit-out and furnishing of their property, well in advance of their move in date.”Milan Zahradnik, Founder, PROPSTER