Proptech firm Staykeepers provides a tech-enabled platform for flexible stays to increase revenues for its clients. Staykeepers’ technology aims to support purpose-built student accommodation (PBSA) landlords and operators to fill empty units by promoting available properties across over 450 marketing channels, which has proven to increase client revenues by up to 80%.
Staykeepers’ custom-built technology operates using intelligent systems and algorithms across three main functions:
- Operation systems: access control, guest vetting and property management system.
- Financial Systems: revenue management, market data and sector-specific proprietary algorithms.
- Marketing platforms:
- Distribution across over 450 marketing channels, including Airbnb, Booking.com, TripAdvisor and Expedia.
- Algorithms within the revenue management module that aim to achieve price optimisation and deliver the best possible returns for clients. Prices are calculated using historical trends, local and competitor pricing, and financial modelling from a 0.3-mile radius of a client’s building.
Staykeeper’s value proposition intends to allow owners to commit a small portion of their portfolio to flexible stays and achieve above-market rates by using a blend of technology, marketing exposure and revenue management capabilities.
Staykeepers’ modular services allow for incredible flexibility, regardless of if it is operating with partial buildings (one or more floors) working alongside the owner or operator’s team, entire residential buildings or straight up national partnerships. Clients can utilise this tool when requiring an increase in revenues and/or decrease in operational costs.
Staykeepers’ tech updates unit prices daily on multiple marketing channels, with the aim of assets achieving the best possible price the market is willing to pay.
Using dynamic pricing technology, clients have seen a 65% increase in daily revenue on average across units since January 2022. For example, in New York, Staykeepers achieved a 249% increase in the average daily room ratewithin three months, following the use of targeted daily price optimisations.
Founded in 2015, Staykeepers is a UK-based property technology company focused on connecting student accommodation, Build to Rent, Co-living with guests and travellers around the world. Recently, the company has set up operations in the US, where it is gaining traction with local and nationwide multifamily and student housing players.
Active in over 57 cities around the world and working with multi-purpose accommodation operators, Staykeepers works to fill short-term and long-term lets to afford its landlords and investors maximum exposure across global platforms such as Booking.com, AirBnB and Expedia.