
Purpose-built student accommodation (PBSA) has formed a significant part of Kinetic’s customer base.
The hiring of Claire will be beneficial for strengthening the company’s PBSA customer base and expanding on focus areas, as their needs can differ from those of other Higher Education customers.
Clare brings a wealth of expertise gained through over thirteen years of working in the sector and joined Kinetic from her role as Head of Customer Experience at Unite Students, one of the largest PBSA operators in the UK.
“I’m thrilled to join the team at Kinetic. I’ve been using Kinetic products since 2010 so I know the value they bring to our customers. This new role gives me the opportunity to align our product vision with the evolving needs of the sector, and ensure our roadmap supports their operational, reporting and strategic requirements. I’m excited by the opportunity to connect more PBSA operators with a specialist software provider and I’m feeling positive for the innovation that we can deliver together.”
Clare Ody, Head of Sector Development for Purpose-Built Student Accommodation, Kinetic
Whilst at Unite Students, Clare was responsible for the customer contact strategy, ensuring the student was always front and centre in all day-to-day operational decisions and business initiatives.
Prior to that, Clare was Head of Operations at Liberty Living for their UK and European teams, enjoying ten years in senior leadership roles.
“PBSA’s have evolved over the last decade and are now offering far more than just acting as a landlord – Student welfare & wellbeing, summer commercial lets, language schools, increasing student expectations, and social reviews to name a few. It’s essential that Kinetic work closer than ever with PBSA’s and Clare’s appointment will be pivotal in developing even stronger partnerships.”
Adam Calladine, Chief Products Officer, Kinetic
Kinetic has 25 years of experience providing mission critical software to the Higher Education sector and we are the technology partner of choice to the world’s leading universities, colleges and private accommodation providers.
The company welcomes Claire and her talent, and is looking forward to a successful future within the PBSA sector.